Social media for personal use and social media for your business are two different worlds. If you are used to using these sites for your own personal satisfaction then you are ahead of the game in understanding, but you will still need the advice of this article to show you how you can best market your business through them.
Consider writing a guest blog or allowing a popular blogger in your niche market to guest blog on your site. Both of these methods will help drive traffic to your site. Be certain your guest blogging agreements include provisions for back links back to your www.secretmillionairesociety.org website. Also, let the guest blogger do the same thing. This relationship is mutually beneficial, so as long as you’re allowing a link, they should have no trouble also allowing a link.
Try to collaborate with other people and companies when using social media. When they link to your content or share your content, you are being exposed to a brand new group of fans and followers. Return the favor and link to their content as well. The more people who link to your content and social media posts, the better off you are.
Responding to reviews and comments quickly and professionally must be part of your social media marketing strategy. Ultimately, this may be the deciding factor in whether or not a social network marketing strategy achieves the desired results. You should especially respond to any negative comment or review. Ignoring complaints and suggestions could compromise your brand’s integrity in the eyes of your customers. Conversely, if you deal with the issue raised in a professional manner, your customers might actually trust you more.
For quick turnarounds, configure your company’s Twitter feed to automatically tweet posts from your blog. An option for you is to pick a few bloggers that always post professional looking content and link to their posts. They might enjoy the publicity, and your followers are sure to like the stellar content you provide.
Consider outsourcing when beginning a social media marketing campaign. There are a number of highly qualified and experienced sources that you can use to optimize your social media marketing results. It may cost more than doing it yourself, but the potential increase in business due to their experience in social media marketing will likely be worth it.
Make sure your blog posts are linked to your LinkedIn page. Any article you post will appear updated on LinkedIn. This will help you save time and you should get more exposure by reaching out both to a blogging community and to your LinkedIn friends at the same time.
Dealing with negativity is something you’ll have to put up with if you’re planning on getting into social media marketing. Of course, you want your followers to post positive comments about you, but this isn’t going to always happen. You must be prepared to handle the negative ones as well. Don’t ignore it, but respond to it in a helpful way.
To get a leg up on the social media marketing of competitors, embrace all forms of social media. Many companies assume that social media has matured and think they only need presence on Facebook, Twitter and YouTube to cover their bases. Savvy social media marketers remember that MySpace is still out there. Use it plus rising newcomers like LinkedIn, SlideShare and Google+ to expose yourself where other players are not.
As you can see, there is a lot of information regarding how to set up your business on social media sites. Hopefully the questions you had were all answered here. If not, then use this as a starting point to research many other ways in which you can use these platforms to increase your business.